A persuasive speech is a type of public speaking that is used to convince an audience of a particular idea or point of view. The goal of a successful persuasive speech is to influence the beliefs, values, and actions of the audience. It should be clear, concise, and logical in order to be effective.

Identifying Your Audience

Before you begin writing your speech, it is important to understand your audience. Who are they? What are their needs and values? Knowing this information will help you tailor your speech to meet their expectations. You may also want to take into account cultural differences and other factors that could affect how your message is received.

Developing a Clear Argument

Once you have identified your audience, you can begin crafting your argument. Make sure that your argument is easy to follow and understand. Use evidence to support your points, such as statistics, facts, examples, and quotes. Be sure to explain each point clearly and thoroughly.

Establishing Credibility

Establishing your credibility is key when delivering a persuasive speech. Show the audience that you are knowledgeable and trustworthy. You can do this by citing reliable sources, providing personal anecdotes, or referring to your own experience with the topic.

Using Emotion

Appealing to the emotions of your audience can make your point more convincing. Use stories, analogies, and imagery to evoke feelings of empathy, fear, hope, and other emotions. This will help to make your speech more memorable and persuasive.


Starting a persuasive speech can be challenging, but with these tips and techniques, you can create an effective and memorable speech. Remember to identify your audience, craft a clear argument, establish credibility, and use emotion to make your point. By following these steps, you will be well on your way to delivering a successful persuasive speech.

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By Happy Sharer

Hi, I'm Happy Sharer and I love sharing interesting and useful knowledge with others. I have a passion for learning and enjoy explaining complex concepts in a simple way.

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